helpful articles, tips and thoughts to help you create bright content that connects.
the blog.
Unboxing, whiteboards, and a one-second hook to stop the scroll📱
Welcome to the bright spot — your look at content that connects.
The goal here is to justify my doom-scrolling by sharing examples and ideas that you can put to use in your own social media.
preparing for a campaign photoshoot.
If you want to capture voters’ attention, you need to have engaging, authentic and well composed photos for your campaign materials. In this guest blog post, photographer Peter Turnbull shares his tips for preparing for a successful campaign photoshoot.
a refreshed photography portfolio site in just one day.
Deciding what images to highlight is the hardest part of refreshing a photography portfolio website. We tackled this challenge, and a lengthy website wish list, on a recent Design Day for Turnbull Photography & Content.
expert tips on creating a campaign website.
Kate Barwick has been involved with running election campaigns for more than 20 years. In this guest blog post, the Capital K Communications Principal shares a few tips to help candidates launch a vital communication tool - their campaign website.
a streamlined site for Front Communications.
I was approached by Front Communications to create a straightforward, streamlined design that includes all the relevant details - and flexibility to scale up in the future.
project website for property development public consultation.
I was engaged by Bespoken Agency to create a project website for Flinders View by Azure. This web design project included a range of custom features including sticky scroll, and hover reveal details.
one day website refresh for Forrester Consulting.
Like many small businesses, when Jeff Popp started Forrester Consulting in 2015, he created his website on the Wix platform. Eight years later, he decided it was time to update his DIY website - and add a bit of professional polish. Forrester Consulting booked my Designer for a Day package with a brief to smarten up the existing website and make it look more professional.
seven signs your website needs a refresh.
Was your website designed pre-pandemic? If so, you’re due for a refreshed website design. Website trends, technology and user behaviour is constantly advancing and your website may not be keeping up.
what is Squarespace?
Wordpress, Joomla, Wix, Umbruco, Drupal, Shopify, Hubspot, Magento… I’ve used all of these website platforms but it’s Squarespace I recommend to my clients. If you’re yet to jump on the Squarespace bandwagon - here’s a rundown of why you should be using this platform to grow your business online.
the hero statement your website needs.
When potential customers look at your website, do they instantly understand what it is your business does and who your help? Or does your website leave them holding out for a Hero Statement?
what should I put on my business website?
Starting a website from scratch can feel a bit intimidating if you don’t know what content you should be sharing. It's important that business websites not only look good, but also provide your target audience with the necessary information they need to know when considering doing business with you.
common website terms explained.
Confused by CMS, SSL, SEO, CMS and other website TLAs and lingo? Don’t worry, I’ve got you covered with this handy guide to some of the website terminology you’ll come across when working on website projects.